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VISION

A thriving, interconnected world where creativity, leadership, and purpose move like Te Wheke, the Great Octopus. Each arm represents a pathway to adaptation, restoration and wellbeing. At Magnus Octopus, we help individuals, communities and organisations stay agile, grounded in values, and confident in navigating complexity.

Mission

Magnus Octopus drives transformational change through a values-led, multi-armed approach inspired by Te Wheke. Our offerings span:

  • Music Mentoring -  A pathway to courage, creativity and connection.

  • Strategic Advisory - Aligning purpose with action for lasting impact.

  • Leadership Development - Growing adaptive, connected leaders.

  • Honouring Te Tiriti and weaving diverse worldviews.

  • Organisational Transformation - Building cultures of integrity, empathy and curiosity.

Each arm connects to a shared purpose: a more just, regenerative, and connected future.

ABOUT MUSIC Mentoring

Magnus Octopus offers dynamic music mentoring for all ages, led by Jimmy Christmas, professional musician, mentor, and creative director. As frontman of internationally acclaimed band The D4 and founder of Luger Boa, Jimmy brings decades of experience from global stages to grassroots mentoring. Blending his musical journey with a deep commitment to personal growth and psychology, Jimmy supports emerging and established artists to grow their craft, confidence, and creative voice.

Our programme nurtures:

  • Musical skill and confidence

  • Industry insight and experience

  • Creative expression and collaboration

  • Mental and emotional wellbeing

Whether you're starting out or ready to level up, we offer a space to explore, grow, and thrive through music.

 

ABOUT STRATEGIC LEADERSHIP

Magnus Octopus offers a restorative approach to strategic leadership, values-led transformation and creative connection, led by Ana Christmas. With expertise in change, organisational resilience and community innovation, we support individuals and teams navigating complexity and seeking meaningful impact.

Ana is the Acting CEO of LeadershipNZ, an advisor (AcademyEX) and has a background in environmental leadership (CEO of The Forest Bridge Trust), amongst other purposeful service. Her work bridges Indigenous and non-Indigenous worldviews, human and more-than-human relationships and strategic and creative practices, grounded in kaupapa Māori principles and systems thinking.

Her leadership draws on Haumanu, the restoration of ecological and collective wellbeing and brings a belief that thriving systems are relational, imaginative and purpose-driven.

We offer:
• Strategic advice and implementation for purpose-led organisations
• Leadership development connecting to transformational programmes
• Community resilience frameworks and collaborative solutions
• Facilitation and mentoring across environmental, social, and creative sectors

Creativity is at the core. As a musician and storyteller, Ana weaves vulnerability, imagination and authenticity into every space she holds, believing leadership, like art, is a practice of connection and courage.

Whether you’re a changemaker, creative or community leader, Magnus Octopus helps you lead with clarity, confidence, and heart.

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meet the team

Ana bass.JPG

Photo credit: F Yamanata

Jimmy Christmas 

Jimmy Christmas leads Magnus Octopus, combining his international music career with a passion for mentorship. With experience in The D4 and Luger Boa, he inspires creativity and personal growth.

Photo credit: Victoria Logan Stellanova Photography

Ana Christmas

Ana Christmas is a purpose-driven leader, mentor and enabler who brings a unique fusion of strategic insight, community connection, and creative practice to Magnus Octopus.

OUR SERVICES

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